Meghan Markle has once again become the focus of debate among royal commentators and media analysts, this time over questions about how the Duchess of Sussex handles public relations and criticism. The discussion gained traction following reactions to a biography written by investigative journalist Tom Bower. The book examines the public careers of Prince Harry and Meghan Markle, as well as their complicated relationship with the British royal family. Some commentators believe the response from the Sussex camp to Bower’s book highlights a broader issue surrounding Meghan’s public relations strategy. Critics argue that Meghan and Prince Harry sometimes respond strongly to certain forms of criticism while remaining silent about other controversies that have generated public debate. Public relations experts often distinguish between two different strategies: reactive PR and proactive PR. Reactive PR occurs when public figures respond to a controversy only after it becomes widely dis...